I got a bit of a surprise on Sunday morning there, when I walked into one of Australia’s largest retailers. The very first thing that hit my eye as I entered, was big signs in the shape of pencils on the top shelves that I couldn’t immediately read. That fact intrigued me, and on closer inspection, I was shocked to see that out of five of these signs, four were upside down. Continue reading
I thought I’d like to take a look at some of the statistics commonly used in the retail industry. Love ‘em or hate ‘em, they are critical to enable us to measure our business performance, but at the same time, it’s important to view them in context. By this, I mean that they need to be interpreted properly with an insight into the factors affecting them. Continue reading
We are pleased to announce that Richard Olano will be joining us next week, in the capacity of Graphic Design Manager. Richard has 7 years of experience in Graphic design, three of which were spent as a graphic designer for a prominent UK retail group. His duties there involved preparation of all POS material, design of logos’s and printed information for own branded product, and was involved in the preparation of newspaper and magazine advertising. Richard has an excellent understanding of the essential simplicity of retail graphics, and we welcome him to our team.
If you would like to have a chat about your graphic design and pos requirements, don’t hesitate to call us on 0749 223123, or email, graphics@excelretail.com.au.